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	Lovemarks: Rebranding brands by Asa Butcher The theme of brands and trademarks have weighed heavily on the minds of the Ovi Team over the past fortnight, so it was a welcome break to be introduced to a new marketing concept created by the hugely-successful advertis
	New ways to make a living by Akli Hadid Yuwie.com is a networking website that pays its members for various contributions. In the meantime, businessmen are coming up with new ways to promote their produc
	Quo Vadis by Alexander Mikhaylov Advertising is truly an amazing thing. For instance, only a few days ago I found under my door a leaflet that I mistook at first for a cinema program. Upon closer inspection however, it turned out to be an advertisem